Press releases

London, UK 4月 29, 2015

Frost & Sullivan Lauds Rohde & Schwarz for Standing out in the Oscilloscopes Market through Innovations and Value Additions to its Product Portfolio

Despite the stranglehold of the top participants, Rohde & Schwarz leveraged its R&D expertise to successfully penetrate the oscilloscope market

Rohde--Schawrz---Frost--Sullivan-Award-Logo.jpg
Frost & Sullivan recognises Rohde & Schwarz with the 2015 Global Frost & Sullivan Award for Competitive Strategy Innovation and Leadership.

Based on its recent analysis of the oscilloscopes market, Frost & Sullivan recognises Rohde & Schwarz with the 2015 Global Frost & Sullivan Award for Competitive Strategy Innovation and Leadership. Within just five years of entering the oscilloscope market, Rohde & Schwarz developed an impressive product portfolio that helped it expand its footprint globally. Recognising early on that penetrating this market would be a challenge, Rohde & Schwarz focused on making value additions to its solutions by offering new capabilities and/or enhancing existing solutions.

Rohde & Schwarz is looking to ascend to the leadership position in the test and measurement industry by complementing its frequency domain portfolio with time domain products. The R&S RTO, R&S RTE, R&S RTM and R&S HMO oscilloscope product families are strategic additions to Rohde & Schwarz' test and measurement product line-up that are the result of a thorough review of the market needs and dynamics. Although relatively smaller than its key competitors, it is now ranked fourth on the oscilloscope market leaderboard and is perceived as a formidable competitor.

"Rohde & Schwarz is especially strong in product innovation and has built on this reputation in the oscilloscope market," said Frost & Sullivan Industry Director Jessy Cavazos. "It has diligently developed an extensive portfolio of oscilloscopes that include several product lines covering a wide range of end users, from design engineers performing research, to customers looking only to make basic measurements."

Its product lines offer distinct performance levels in terms of bandwidth, sample rate, memory, and analysis tools, at different price points. Its high-end R&S RTO product line consists of models that deliver up to 4 GHz of bandwidth, while its R&S RTE up to 2 GHz and R&S RTM up to 1 GHz comprise a more economical range of products. The portfolio is complete at the lower end with three R&S HMO product series, starting with 50 MHz of bandwidth.

"There is growing demand for higher resolution from mid-range oscilloscopes that provide customers with insights into their designs and enables them to access details. Responding to this need, Rohde & Schwarz introduced a HD mode for its R&S RTO and R&S RTE product lines," noted Cavazos. "By lowering the noise level and increasing the signal-to-noise ratio (SNR), Rohde & Schwarz helps design engineers to visualise details that were previously covered by noise."

To address the demand for greater resolution from oscilloscopes, Rohde & Schwarz has adopted a system-level approach, wherein it optimises the whole system using low-pass filtering after the analogue-to-digital converter (ADC), and a very powerful processing architecture in the application-specific integrated circuits (ASIC). The company has particularly focused on non-linearity while designing its solution. In HD mode, the R&S RTO and R&S RTE oscilloscopes can provide up to 16 bits of resolution.

Resourcefully, Rohde & Schwarz has made rapid inroads into the oscilloscope market, propelled by its reputation in the signal generator, spectrum analyser, and network analyser markets. As its products’ engineering is aligned with the needs of its customer base, it is regarded as a leading participant in the real-time oscilloscope market.

Each year, Frost & Sullivan presents this award to the company that has leveraged competitive intelligence to successfully execute a competitive strategy that results in stronger market share, competitive brand positioning and customer satisfaction.

Frost & Sullivan Best Practices awards recognise companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis and extensive secondary research to identify best practices in the industry.

Rohde & Schwarz

Rohde & Schwarz is a leading supplier of solutions in the fields of test and measurement, broadcast and media, aerospace | defense | security and networks and cybersecurity. The technology group's innovative communications, information and security products help industry and government customers ensure a safer and connected world. On June 30, 2020, Rohde & Schwarz had about 12,300 employees worldwide. The independent group achieved a net revenue of EUR 2.58 billion in the 2019/2020 fiscal year (July to June). The company is headquartered in Munich, Germany, and has subsidiaries in more than 70 countries, with regional hubs in Asia and America.


R&S® is a registered trademark of Rohde & Schwarz GmbH & Co. KG.
All press releases, including photos for downloading, are available on the Internet at www.press.rohde-schwarz.com.

Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants.

Our "Growth Partnership" supports clients by addressing these opportunities and incorporating two key elements driving visionary innovation: The Integrated Value Proposition and The Partnership Infrastructure.

The Integrated Value Proposition provides support to our clients throughout all phases of their journey to visionary innovation including: research, analysis, strategy, vision, innovation and implementation.

The Partnership Infrastructure is entirely unique as it constructs the foundation upon which visionary innovation becomes possible. This includes our 360 degree research, comprehensive industry coverage, career best practices as well as our global footprint of more than 40 offices.

For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector and the investment community. Is your organisation prepared for the next profound wave of industry convergence, disruptive technologies, increasing competitive intensity, Mega Trends, breakthrough best practices, changing customer dynamics and emerging economies?

需要更多信息。

如果您有任何疑问或需要了解更多信息,请填写此表格,我们会尽快回复您。

我同意通过以下方式接收罗德与施瓦茨提供的信息:

推广许可

这意味着什么?

我同意,在网站Imprint中提到的Rohde & Schwarz GmbH & Co. KG和罗德与施瓦茨实体及分支机构 可出于营销和广告之目的(例如提供特价优惠和折扣促销信息)而通过选定渠道(电子邮件或邮政信件)与我联系并提供相关信息,包括但不限于测试与测量、安全通信、监测与网络测试、广播电视与媒体以及网络安全领域的产品和解决方案相关信息

您的权利

您可以随时发送电子邮件至 news@rohde-schwarz.com 撤销此同意声明,邮件主题注明“Unsubscribe”即可。此外,我们发送给您的每一封电子邮件中都含有电子邮件取消订阅链接。有关个人数据使用和撤销程序的详情,请参阅“隐私声明”

你的申请已提交,我们稍后会联系您。
An error is occurred, please try it again later.